AI Insights · Timothy · July 2023
Top 5 Fitness and Weight Loss Programs on iOS in Brazil Q2 2023
In Q2 2023, the top fitness and weight loss apps on iOS in Brazil showed varied performance with notable trends in downloads, revenue, and active users.
In Q2 2023, the top fitness and weight loss apps on iOS in Brazil exhibited diverse patterns in downloads, revenue, and active users. Below, we delve into the performance of the leading five applications: FitPro, MFIT Personal, HryFine, Strava: Run, Bike, Hike, and Smart Fit App.
FitPro experienced fluctuations in weekly downloads, peaking at around 13.4K in mid-June. Active users saw a decline from 204K in late March to approximately 138K by the end of June.
MFIT Personal maintained a steady download rate, with weekly figures ranging between 8.4K and 12.5K. Active users consistently grew, reaching 145K by the end of June.
HryFine had a stable performance in downloads, peaking at 12.5K in mid-June. Active users increased from 82K in late March to about 85K by mid-June, before seeing a slight decline towards the end of the quarter.
Strava: Run, Bike, Hike showed consistent revenue growth, peaking at around $37.4K in early May. Weekly downloads fluctuated, with a high of 11.6K in early May. Active users remained relatively stable, ending the quarter at approximately 168K.
Smart Fit App had a steady increase in downloads, reaching a peak of 12.3K in late June. Active users hovered around the 90K mark throughout the quarter, ending with 95K.
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